Head of CRM - Moonpig

London, England, United Kingdom · Marketing


The Role

It’s an exciting time at Moonpig. We have a rapidly growing Marketing team where your contributions will make a big impact in a fast growth company. We are constantly exploring new ways to acquire, activate and retain engaged buyers within and beyond our existing market.

Moonpig is looking for a highly analytical and experienced marketing professional to lead and manage and quickly grow our foundational CRM efforts to drive increased engagement and retention of existing customers, as well as reactivating those who have churned. Your core focus will be to define and execute the CRM strategy.

You will be partnering closely with key partners within Moonpig, such as product, engineering, FP&A, and the Performance Marketing teams. The ideal candidate will have deep domain knowledge around building a robust and effective marketing technology stack for Moonpig’s CRM needs, experience being an effective internal evangelist for new growth opportunities via CRM channels, and strong management experience to lead and inspire the CRM team.

The position reports to the Chief Marketing Officer at Moonpig and is based in London, England.

What you’ll be doing?


What experience do you have?


A taste of what to expect as part of the team


We’re all about making people’s days brilliant. That’s what gets us out of bed in the morning. Helping our customers wow that special someone with our wide range of top quality, thoughtful and personalised gifts, cards and flowers.

We’ve been on the scene since 2000 and have made over 100 million Moonpig moments for our customers here in the UK and as far afield as the US and Australia.

We started with cards and have kept on adding new ways to make a Moonpig moment since then, whether through our ever-expanding gift range or becoming a top three UK online flower seller for all the big occasions.

We’re part of Photobox Group, Europe’s leading retailer of personal and personalised products. Our family of brands – Photobox, Moonpig, Hofmann and PosterXXL – make millions of moments real for our customers around the world.

Apply for this job