Head of Social & PR - Moonpig

London, England, United Kingdom · Moonpig - Marketing

Description

About the Role

One of Moonpig’s internal values is to ‘shake things up’ and this is at the heart of the role. This is an incredible opportunity to shape and deliver the future of comms for a much-loved, high-growth and ambitious online retail leader. Despite a decent showing on social, the business sees an enormous opportunity in using social and PR to shape perception of Moonpig’s evolving brand and to drive tangible business outcomes:

The Head of Social & PR is responsible for setting Moonpig’s social & PR strategy through this shift, and then delivering the awareness, profile and personality that will engage, excite and convert customers. You will be leading a small, hands-on team and a retained agency, they report to the Director of Brand Engagement.

What’s the split on social and PR?

The role is social-first and that’s where the bulk of your expertise and experience will be. But we want our content to be shareable, talked about and at the right moments, in the news too. So, think of it as ‘social powered by newsworthy stories and ideas’.

What will you do?

Requirements

Who are you?


What Success Looks Like


Benefits

A taste of what to expect as part of the team

Moonpig

We’re all about making people’s days brilliant. That’s what gets us out of bed in the morning. Helping our customers wow that special someone with our wide range of top quality, thoughtful and personalised gifts, cards and flowers.

We’ve been on the scene since 2000 and have made over 100 million Moonpig moments for our customers here in the UK and as far afield as the US and Australia.

We started with cards and have kept on adding new ways to make a Moonpig moment since then, whether through our ever-expanding gift range or becoming a top three UK online flower seller for all the big occasions.

We’re part of Photobox Group, Europe’s leading retailer of personal and personalised products. Our family of brands – Photobox, Moonpig, Hofmann and PosterXXL – make millions of moments real for our customers around the world.




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